![]() Allow for fans to post their images on your social media.On a weekly basis try to engage your fans with questions, thoughts or tips. Pay attention to the images selected, have a clear bold title and if possible link to your website. Nothing beats gratitude for brand visibility. Be responsive, address comments that need to be addressed and thank new fans for liking/following your page. If you are only posting monthly, you still need to check your social media community daily.(of course, we prefer weekly, however, that is not always possible so post within your time allowance) Choose a specific day each week, biweekly or monthly. This hashtag will now be used for all your posting on your social media communities. There are loads of platforms out there that make posting on social media a breeze by connecting all social media communities on to one platform. The easiest way to market on social media communities is for you to pick one social media community you prefer and then duplicate the content on to the others. (adding local business website address to your website and vice versa)īesides backlinking, work together on – social media postings. Partner up with local businesses in which you can work together to cross promote each other, once you find local businesses to work with you, you may backlink them on your website. Marketing/Advirtesting should start in-house. Tip: We recommend all employees at your floral business to wear clothes that state your flower shop name, phone number, and websites address as well. We want everything to be very clear and visible on the product you offer free with purchase. Your business name, phone number, and website address- and your address too if it fits. Think of things you can offer to customers to make your flower shop brand visible and make sure it’s something that will be used often. This is marketing, and I love the idea of it. I find myself grabbing it all the time to run errands around town with a direct advertisement for the bakery. I actually never thought I would wear it, but I do it’s cozy and soft. ![]() When looking around, many customers had a T-Shirt in hand. Recently a bakery on a busy Sunday morning offered a free T- shirt if you spent over $30.00. The subliminal message here was brand recognition and visibility. This is back when looking up a business was picking up a heavy phone book and searching for a business. Customers would hang the calendar on their fridge and never look for another Chinese restaurant again. Offer Free Marketing Gift With PurchaseĮver wonder why back in the day Chinese restaurants gave you a free calendar with purchase? This was a genius marketing tactic for its time. Tip: Although floral marketing can be inexpensive there are aspects that require free time on your part- good to set aside one day a month to go over your marketing strategy and what you will be promoting the following month.
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