![]() For example, ADT offers a package of sensors and a camera with SmartThings. The big security firms have responded to this newer market with their own low-cost systems and lower monitoring fees. They just want to know what’s happening in their homes. There are obvious downfalls to this scenario (to start, not everyone checks their smartphone for every notification), but for many people security doesn’t mean an alarm that calls the cops when it goes off. Instead of getting a call from the police if and when a problem occurs, they’ll get a notification on their smartphone. The people in this market might spend $500 to $1,000 on a few security products linked up through a smartphone app with no monitoring fees. Thanks to devices like the Nest Cam or easily linked door and window sensors, a whole new market for security gear has opened up. What’s changed is the landscape of DIY options. ![]() This latter business model is common across large security companies such as and ADT. They can resell the gear for a premium and let the user handle everything, or they can sell it at some level of loss and sign the user to a contract. The two companies combined to create Alula, likely one of many consolidations to come in the residential and business security market.ĭealers can buy the gear and connectivity from Alula and use it to create any type of business model they want. Resolution Products made the physical hardware for the security systems while ipDatatel provided the connectivity. It’s designed for dealers, but it purportedly lets them offer a DIY-type solution to their customers as well.Īlula Holdings CEO Brian McLaughlin says the company was created to help dealers compete in the rapidly changing environment for home security. The safety of your family is of course important, so I’m sure you’d want to do it in the best way possible.Īnd just when I thought the market for home security solutions was saturated, Alula, a company formed by merging ipDatatel and Resolution Products, launched this week with a product that offers security systems to dealers. With all these products available, it would be in your best interest to check out this License-to-Shoot guide, before making any decisions on what the best security camera would be to set up in your home. It was when I helping her shop for home security devices I realized just how many products there were in the market. She got a norcross ga locksmith to change her locks, got security cameras and better window locks. Image courtesy of Alula.Ī friend of mine had her home broken into a little while ago so she followed the correct process to secure her house again. ![]() Alula wants to sell alarm systems to dealers.
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